Beni Fabrics case study · Birdfish Digital
Birdfish Birdfish
← Case studies
Shopify · DTC · Meta + Google

Beni Fabrics

+21%
Revenue
+72%
Contribution margin

First 90 days.

Beni Fabrics striped bedding folded in a stack

The problem

Healthy revenue but thin margins. The account had drifted: loose bidding, spend spread across everything, and no clear view of what was actually profitable.

What we did

  • Cleaned up the account structure end to end
  • Restructured bidding around margin, not top-line
  • Cut the wasted spend that was dragging profit
  • Built profit visibility per channel

What changed

  • +21% revenue in the first 90 days
  • +72% contribution margin
  • Margin grew faster than top-line
  • Spend concentrated where it actually pays back
More case studies
Sunward BoundChilde Eyewear
The on-ramp

Could we do this for you?

Send the basics. I'll send back a Loom walking through what I'd fix first. No pitch, no obligation.

Limited to 3 new brand partnerships per quarter.

Usually back within a couple of days.