Meta Ads · Birdfish Digital
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Meta Ads

Demand creation, profitably scaled.

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Double Rainbouu campaign shirt on Byron Bay beach

What we do

  • Cold acquisition that holds margin
  • Creative tested and scaled against profit
  • Tracking built right. Signal quality first.
  • Reported against actual profit, not platform numbers
How we work
01

Audit

Account health and signal quality.

02

Build

Foundations and creative system.

03

Compound

Weekly creative and bid moves, monthly strategy.

04

Report

Live dashboard, monthly profit tie-back.

What changes

  • Lower blended CAC as creative and algorithm align
  • More signal quality. Tracking that does its job.
  • Profitable scale, not vanity ROAS scale.

Who it's for

  • Spending $5k+/mo on Meta or scaling into it
  • Shopify DTC across AU, US, UK or EU
  • Founder who reads their own P&L
Proof
Sunward Bound
Case study · Shopify · DTC

Sunward Bound

+51%
Revenue
+33%
Contribution

First 90 days. Women's surf accessories brand across AU, US, CA, UK and EU. Profitable scale with margin-led bidding.

Read the study →
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The on-ramp

Send me your account.

I'll record a Loom walking through exactly what I'd fix first. Straight analysis, no sales pitch.

Limited to 3 new brand partnerships per quarter.

Usually back within a couple of days.